Ep 103: ft. Alexandra Franzen on Marketing Without Social Media for Self Employed Creatives

Season 2
57m | Feb 23, 2023

Alexandra Franzen is a best-selling author, award-winning editor, and entrepreneur based in Hawaii. She has written seven books including two novels. She has written articles for Time, Forbes, Newsweek, The Huffington Post, and Lifehacker. Her work has been mentioned in The New York Times Small Business Blog, The Atlantic, The Los Angeles Times, Fast Company, BuzzFeed, Inc., in Tim Ferriss’ newsletter, and she has appeared on the Peabody Award-winning radio show, Marketplace.

She’s the co-founder of a company called Get It Done and a brick and mortar bookstore called One Idea Books and Gifts.

In this episode, we talk about:

  • How she became a self-employed creative
  • Her decision for getting off social media
  • How to market without social media
  • Her daily routine
  • Why she instituted a 4 day work week for her company
  • Working on projects for clients vs yourself
  • Self publishing vs Traditional Publishing

Creative Resources:

  • Alphabetizer
  • The Name of the Wind by Patrick Rothfuss

Connect with Alex:


The Creative Soul Podcast