S3E11 State of Retail Media with Andrew Lipsman | #GroceryshopLive

Season 3 | Episode 11
50m | Oct 24, 2023

Our latest recording, live and in-person, raw and uncut, from Groceryshop 2023 shines a light on one of the top trends from the show – Retail Media Networks! Part of our special cross-over event with guest host, Jeff Roster, host of This Week in Innovation podcast, Jeff and regular host Ricardo Belmar invited leading retail media analyst, Andrew Lipsman, principal analyst for retail & e-commerce at Insider Intelligence, to the mic. Together they analyze everything from Instacart’s IPO, which landed on Day 1 of Groceryshop, to defining what it takes to create a successful retail media network, to identifying how RMNs will expand beyond search, and beyond in-store media. Hint – start thinking about connected TV and streaming TV! What will the future hold for retail media? Our trio spells it out in about 30 minutes!

We also bring you the latest episode in our "Retail Razor Data Blades" mini-series, where we discuss real-world numbers and consumer insights based on research at the point of sale with the help of Georgina Nelson, CEO of TruRating. In this episode, Georgina continues our exploration of self-checkout to help retailers understand why the perception of choice is essential during the checkout experience for consumers!

NEWS! We are pleased to announce that the Retail Razor Show is a Vendors In Partnership Awards nominee for The Retail Voice Award at the upcoming NRF Big Show 2024! We're asking all our listeners and YouTube viewers to help us win by showing your love for our show in the voting polls:

Here's how you can help by voting:

1. Visit

2. Register to vote.

3. Vote for The Retail Razor Show in The Retail Voice Award category.

WOW! As we reach our 2-year anniversary with the show, we’re honored and humbled to hit the top of the charts on the Goodpods podcast platform!

No. 1 in the Top 100 Indie Management Podcasts of the week chart

No. 2 in the Top 100 Indie Management Podcasts of the month chart

No. 5 in the Top 100 Indie Marketing Podcasts of the week chart

We can’t thank our Goodpods listeners enough! We love your support! Please continue giving us those 5-star ratings and send us your comments!

Meet your hosts, helping you cut through the clutter in retail & retail tech:

Ricardo Belmar, a RETHINK Retail Top Retail Influencer for 2023, 2022 & 2021, RIS News Top Movers and Shakers in Retail for 2021, advisory council member at George Mason University’s Center for Retail Transformation, and director partner marketing for retail & consumer goods at Microsoft.

Casey Golden, CEO of Luxlock, and RETHINK Retail Top Retail Influencer for 2023. Obsessed with the customer relationship between the brand and the consumer. After a career on the fashion and supply chain technology side of the business, now slaying franken-stacks and building retail tech!

Includes music provided by, featuring Overclocked, E-Motive, and Tech Lore from the album Beat Hype, written by Hestron Mimms, published by Imuno. 

The Retail Razor Show

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Host → Ricardo Belmar,

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The Retail Razor Show