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33. Patterns of Performance: What Beauty's Data Reveals with BLVD's Shanalie Wijesinghe

Episode 33
46m | Nov 11, 2026

ICA welcomes Boulevard’s Content Strategy Director, Shanalie Wijesinghe, to explore what salon data reveals about booking habits, client expectations, and loyalty. From easier online booking and personalized service to rebooking, retail, and gift cards, discover practical ways to strengthen client relationships and turn industry insights into better business decisions.

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