43. Mastering Growth vs Scaling: Strategies for Breaking the Million Dollar Barrier with Audrey Kwan

27m | Nov 2, 2023

In this episode of the CEO Wingwoman, Christy speaks with seasoned entrepreneur Audrey Kwan. Audrey shares her journey from corporate to the world of entrepreneurship. She unravels the key distinction between growing and scaling a business, speaking to the critical importance of establishing efficient internal systems during the often challenging "messy middle" phase of growth. Audrey's insights emphasize the significance of empowering team members and leveraging their strengths, all while cautioning against the allure of explosive growth without adequate internal preparation. Her expertise and practical advice serve as a valuable resource for entrepreneurs seeking to navigate the intricacies of the growth phase in their business endeavors.

Listen in as we speak about:

  • The Distinction between Growth vs. Scaling
  • The Pitfalls and Challenges of Growth 
  • Building Systems & Processes
  • Empowering Your Team 
  • Balancing External and Internal Growth 

And much, much, more!

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The CEO Wingwoman