47. Building A Personal Brand: Storytelling, Boundaries, and Balance with Courtney Elko

28m | Nov 30, 2023

In this episode, Christy chats with business and marketing coach Courtney Elko. Courtney shares her personal journey, emphasizing the evolution of storytelling from her journalistic roots to becoming a business owner. The episode serves as a guide for entrepreneurs seeking authentic connections, highlighting the delicate balance between vulnerability and privacy in storytelling. The conversation highlights the strategic importance of personal narratives in business, illustrating how they humanize brands, foster community, and drive growth. Tuning in, you’ll learn how the transformative power of storytelling cultivates genuine connections and helps to build thriving entrepreneurial ventures. 

Listen in as we speak about:

  • The Art of Self-Expression
  • Balancing Authenticity and Privacy
  • Strategic Storytelling
  • The Heart of Compelling Narratives
  • Finding Stories in Everyday Life

And much, much, more!

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