Animating Animal Rights
Season 1 | Episode 17
56m | Jun 1, 2025In this episode, Ben Hunt speaks with Rob Pownall, Founder and CEO of Protect the Wild, to mark the 10-year anniversary of the organisation's founding. What began as a Facebook page to resist fox hunting has grown into one of the UK’s most impactful wildlife protection groups, blending bold media strategy with grassroots activism.
We explore:
- Rob’s unexpected journey from teenager to full-time campaigner
- The evolution of Protect the Wild and the anti-hunt movement
- How animations became their most powerful tool for change
- Why storytelling, data, and digital strategy matter in animal rights
- The psychology behind why animations connect with audiences
🎥 Watch Protect the Wild’s animations:
📬 Subscribe to the Performing Animal Rights Substack:
https://performinganimalrights.substack.com
🌐 Explore more episodes, resources, and creative projects:
https://www.performinganimalrights.org
🔔 Don’t forget to subscribe, share, and leave a review if this episode resonated with you!

Performing Animal Rights
Loading...