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The ITTO Podcast Episode 3 | Influencer Splits?!

Season 1 | Episode 3
1h 15m | Apr 8, 2026

The Ray Daniels & Flippa T’s back-and-forth really lit the match for episode 3. If influencers help make a song go viral, should they get paid a promo fee or actually earn ownership splits too? Short, spicy, and straight to the business side of the culture. What’s fair: fee, royalty, or ownership?


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