Marketing That Works When Nobody Clicks — Amanda Natividad

68% of Google searches now end without a single click. People find what they need on the results page and move on. Meanwhile, adding a link to a LinkedIn post can cut your reach to a tenth of what it would have been. The funnel most marketers built their careers on is quietly breaking.

Jason Marc Campbell sits down with Amanda Natividad, founder of Zero Click Marketing and co-author of the upcoming book with SparkToro’s Rand Fishkin. Amanda explains why the fastest growing accounts never send you anywhere, why giving away your best material brings more business rather than less, which metrics actually tell you something now, and why owning your own website matters more in the age of AI, not less.

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👂Listen out for:

Why links quietly cost you reach

The alligator graph of rising impressions and falling clicks

AI didn’t create this shift, it accelerated it

Follower counts are vanity metrics and that’s fine

Post where you genuinely want to be, not where you should be

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🔗 More from Amanda:

Zero Click Marketing (out October 27, 2026): https://zeroclickmarketing.co/

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http://jasonmarccampbell.com/book

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📱I'd love to connect with you. You can find me, your host, Jason Marc Campbell on the following Channels:

Instagram: https://www.instagram.com/jasonmarccampbell

LinkedIn: https://www.linkedin.com/in/jasonmarccampbell

Note from Jason: This Podcast, as I have, has evolved. From Selling with Love Podcast and Superhumans at Work by Mindvalley. I remain curious and continue to grow into more topics that can support others on a journey for success and fulfilment. Enjoy ;-) 

#AmandaNatividad #JasonMarcCampbell #SellingWithLove

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