Welcome to the Failure Is Knowledge Podcast.We help leaders gain more exposure through podcasting by focusing on three powerful pillars:<ul><li>Turn failure into knowledge → Transform setbacks into lessons that build credibility, trust, and authority.</li><li>Share your story → Communicate your journey with clarity and confidence to connect with the right audience.</li><li>Increase exposure → Use podcasting as a relationship-driven tool to grow visibility and attract the right customers.</li></ul> Terryl Humphrey, a Marine Corps veteran, author, and host of the Failure Is Knowledge Podcast, has recorded over 894 episodes and now teaches leaders how to use their voice as an exposure and authority-building tool.Our mission is simple: help leaders stop struggling to be seen and start gaining consistent exposure by using their story as their greatest advantage.📧 Inquiries: terryl@failureisknowledge.comYour story deserves to be heard.Your voice deserves exposure.

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Why podcasting? If you&#39;re a business owner wondering whether launching a podcast can help you market your business, build trust, and connect with customers, this episode is for you. In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares what he&#39;s learned from producing over 893 podcast episodes and building a business around helping entrepreneurs launch their podcasts. Terryl explains why podcasting is a content multiplier, how recording one conversation can help you reach more people, and why trust matters when you&#39;re trying to grow a business. He also shares his experiences with real estate wholesaling, learning to follow up with potential customers, attending local events, and understanding why patience and consistency matter. You&#39;ll learn why podcasting is more than having a conversation, how it can help people understand your expertise, and why you don&#39;t need to have everything figured out before taking action. **Connect with Failure Is Knowledge** We help business owners launch their podcasts by bringing the equipment to them to record, edit, and upload their content. Sign up for our free 90-minute podcast training:  https://www.failureisknowledge.com/podcastwebinar Email: Terryl@failureisknowledge.com Subscribe for more conversations about business, podcasting, and turning setbacks into success. Don&#39;t be afraid to fail, because failure is knowledge. #FailureIsKnowledge

Why Podcasting Matters for Business Owners

Why podcasting? If you&#39;re a business owner wondering whether launching a podcast can help you market your business, build trust, and connect with customers, this episode is for you.

In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares what he&#39;s learned from producing over 893 podcast episodes and building a business around helping entrepreneurs launch their podcasts.

Terryl explains why podcasting is a content multiplier, how recording one conversation can help you reach more people, and why trust matters when you&#39;re trying to grow a business.

He also shares his experiences with real estate wholesaling, learning to follow up with potential customers, attending local events, and understanding why patience and consistency matter.

You&#39;ll learn why podcasting is more than having a conversation, how it can help people understand your expertise, and why you don&#39;t need to have everything figured out before taking action.

**Connect with Failure Is Knowledge**

We help business owners launch their podcasts by bringing the equipment to them to record, edit, and upload their content.

Sign up for our free 90-minute podcast training: 

https://www.failureisknowledge.com/podcastwebinar

Email: Terryl@failureisknowledge.com

Subscribe for more conversations about business, podcasting, and turning setbacks into success.

Don&#39;t be afraid to fail, because failure is knowledge.

#FailureIsKnowledge

Why Podcasting Matters for Business Owners | with Terryl Humphrey | Ep # 471

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What are the real benefits of podcasting for business owners? In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares what he learned after producing over 893 podcast episodes and discovering that podcasting is more than just recording conversations. Terryl explains how podcasting can help you grow your reach, build trust, create opportunities, and develop a business strategy. He also shares his own experience of interviewing people without having a clear business model, trying different ways to generate revenue, and learning why having a podcast strategy matters. If you&#39;re a business owner who wants to launch a podcast or understand how podcasting can benefit your business, this conversation is for you. Want help launching your podcast? Sign up for our free 90-minute podcast training using the link below. https://www.failureisknowledge.com/podcastwebinar Subscribe for more conversations about podcasting, business, and turning setbacks into success. #FailureIsKnowledge

The Real Benefits of Podcasting

What are the real benefits of podcasting for business owners?

In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares what he learned after producing over 893 podcast episodes and discovering that podcasting is more than just recording conversations.

Terryl explains how podcasting can help you grow your reach, build trust, create opportunities, and develop a business strategy.

He also shares his own experience of interviewing people without having a clear business model, trying different ways to generate revenue, and learning why having a podcast strategy matters.

If you&#39;re a business owner who wants to launch a podcast or understand how podcasting can benefit your business, this conversation is for you.

Want help launching your podcast? Sign up for our free 90-minute podcast training using the link below.

https://www.failureisknowledge.com/podcastwebinar

Subscribe for more conversations about podcasting, business, and turning setbacks into success.

#FailureIsKnowledge

The Real Benefits of Podcasting | with Terryl Humphrey | Ep # 470

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Are you a business owner who launched a podcast but isn&#39;t seeing the audience growth, customers, or results you expected? In this episode of the Failure is Knowledge Podcast, Terryl Humphrey explains why giving your podcast time is important and shares what he has learned from producing more than 893 podcast episodes over the last half a decade. Terryl discusses three areas that helped him understand podcasting and business differently: learning the basics, understanding the business behind those basics, and creating a plan. He shares how he first recorded with a short tripod and three books, what he learned through the Action Zone and Spartan incubator programs, and how challenges with webinars, offers, and scheduling helped him identify what needed improvement. This conversation is for business owners who want to use podcasting to market themselves, connect with people, build trust, and develop a consistent process. If your podcast isn&#39;t growing as quickly as you expected, this episode will help you think differently about the time you&#39;re investing. **Learn more about launching your podcast:** Join our FREE podcast webinar training to learn the basics of recording, editing, and uploading your podcast. https://www.failureisknowledge.com/podcastwebinar Subscribe for more conversations about podcasting, entrepreneurship, and turning setbacks into success. Contact: Terryl@failureisknowledge.com #FailureIsKnowledge

Why Your Podcast Isn't Getting Customers

Are you a business owner who launched a podcast but isn&#39;t seeing the audience growth, customers, or results you expected?

In this episode of the Failure is Knowledge Podcast, Terryl Humphrey explains why giving your podcast time is important and shares what he has learned from producing more than 893 podcast episodes over the last half a decade.

Terryl discusses three areas that helped him understand podcasting and business differently: learning the basics, understanding the business behind those basics, and creating a plan.

He shares how he first recorded with a short tripod and three books, what he learned through the Action Zone and Spartan incubator programs, and how challenges with webinars, offers, and scheduling helped him identify what needed improvement.

This conversation is for business owners who want to use podcasting to market themselves, connect with people, build trust, and develop a consistent process.

If your podcast isn&#39;t growing as quickly as you expected, this episode will help you think differently about the time you&#39;re investing.

**Learn more about launching your podcast:**

Join our FREE podcast webinar training to learn the basics of recording, editing, and uploading your podcast.

https://www.failureisknowledge.com/podcastwebinar

Subscribe for more conversations about podcasting, entrepreneurship, and turning setbacks into success.

Contact: Terryl@failureisknowledge.com

#FailureIsKnowledge

Why Your Podcast Isn't Getting Customers | with Terryl Humphrey | Ep #469

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Being prepared for the unexpected is part of running a business. But what happens when you have everything ready and things still don&#39;t go as planned? In this episode of the Failure is Knowledge Podcast, Terryl Humphrey shares a behind-the-scenes experience while preparing for an outdoor event with his podcast equipment. With rain affecting his plans, Terryl reflects on something he&#39;s learning about business: being consistent isn&#39;t enough if you&#39;re not positioning yourself in front of the right customers. He discusses attending vendor marketplaces, participating in business events, connecting with entrepreneurs and real estate investors, and learning how to make strategic adjustments while growing Failure Is Knowledge Corp. This episode covers business preparation, consistency, customer targeting, networking, podcast marketing, and learning when to change your approach. If you&#39;re a business owner who is consistently putting in the work but still trying to figure out how to reach your ideal customers, this conversation is for you. **Learn how to record, edit, and upload your podcast.** Sign up for our FREE 90-minute podcast training: https://www.failureisknowledge.com/podcastwebinar Subscribe for more conversations about podcasting, business, and turning setbacks into success. #failureisknowledge

What Rain Taught Me About Business

Being prepared for the unexpected is part of running a business. But what happens when you have everything ready and things still don&#39;t go as planned?

In this episode of the Failure is Knowledge Podcast, Terryl Humphrey shares a behind-the-scenes experience while preparing for an outdoor event with his podcast equipment.

With rain affecting his plans, Terryl reflects on something he&#39;s learning about business: being consistent isn&#39;t enough if you&#39;re not positioning yourself in front of the right customers.

He discusses attending vendor marketplaces, participating in business events, connecting with entrepreneurs and real estate investors, and learning how to make strategic adjustments while growing Failure Is Knowledge Corp.

This episode covers business preparation, consistency, customer targeting, networking, podcast marketing, and learning when to change your approach.

If you&#39;re a business owner who is consistently putting in the work but still trying to figure out how to reach your ideal customers, this conversation is for you.

**Learn how to record, edit, and upload your podcast.**

Sign up for our FREE 90-minute podcast training:

https://www.failureisknowledge.com/podcastwebinar

Subscribe for more conversations about podcasting, business, and turning setbacks into success.

#failureisknowledge

What Rain Taught Me About Business | with Terryl Humphrey | Ep #468

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What happens when you attend two vendor events and don&#39;t make any sales? In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares what he learned after attending two vendor events with his wife in Wesley Chapel and St. Petersburg, Florida. He talks about the challenges of getting people&#39;s attention, why asking &#34;How are you doing?&#34; wasn&#39;t creating meaningful conversations, and how changing his approach helped him connect with business owners. He also shares why making sales isn&#39;t the only way to measure progress. Sometimes the conversations, exposure, and lessons you gain can help you improve your business. If you&#39;re a business owner who attends networking events, vendor markets, or business conferences, this episode shares a practical lesson about marketing, building trust, and learning from experience. Want help launching your podcast? Join our FREE podcast webinar to learn the basics of recording, editing, and uploading your podcast. https://www.failureisknowledge.com/podcastwebinar Subscribe for more episodes of Failure Is Knowledge. Don&#39;t be afraid to fail, because failure is knowledge. #FailureIsKnowledge

We Made No Sales. Here's What I Learned

What happens when you attend two vendor events and don&#39;t make any sales?

In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares what he learned after attending two vendor events with his wife in Wesley Chapel and St. Petersburg, Florida.

He talks about the challenges of getting people&#39;s attention, why asking &#34;How are you doing?&#34; wasn&#39;t creating meaningful conversations, and how changing his approach helped him connect with business owners.

He also shares why making sales isn&#39;t the only way to measure progress. Sometimes the conversations, exposure, and lessons you gain can help you improve your business.

If you&#39;re a business owner who attends networking events, vendor markets, or business conferences, this episode shares a practical lesson about marketing, building trust, and learning from experience.

Want help launching your podcast?

Join our FREE podcast webinar to learn the basics of recording, editing, and uploading your podcast.

https://www.failureisknowledge.com/podcastwebinar

Subscribe for more episodes of Failure Is Knowledge.

Don&#39;t be afraid to fail, because failure is knowledge.

#FailureIsKnowledge

We Made No Sales. Here's What I Learned | with Terryl Humphrey | Ep #467

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/10/11/1/ca57c002-7b08-4581-8bd9-38f931cbf574_01_main_mic.m4a

How do you run your podcast like a business instead of just recording conversations? In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares lessons from producing over 893 podcast episodes and helping entrepreneurs launch their podcasts. Terryl explains how scheduling challenges led him to document his processes, automate reminders, and create systems that save time. He also shares why he paused podcast interviews to understand what his business was actually offering, what he learned from selling merchandise, and how conversations with customers helped him identify new opportunities. In this episode, you&#39;ll learn why documenting your steps matters, how to create a repeatable podcast process, why your podcast needs a clear offer, and how consistency helps people learn about your business. If you&#39;re a business owner who wants to launch a podcast or already has one and wants to understand the business behind it, this conversation is for you. Subscribe for more conversations about podcasting, business, sales, marketing, and turning setbacks into success. Don&#39;t be afraid to fail, because failure is knowledge. #failureisknowledge #PodcastBusiness #Podcasting

How to Run Your Podcast Like a Business

How do you run your podcast like a business instead of just recording conversations?

In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares lessons from producing over 893 podcast episodes and helping entrepreneurs launch their podcasts.

Terryl explains how scheduling challenges led him to document his processes, automate reminders, and create systems that save time.

He also shares why he paused podcast interviews to understand what his business was actually offering, what he learned from selling merchandise, and how conversations with customers helped him identify new opportunities.

In this episode, you&#39;ll learn why documenting your steps matters, how to create a repeatable podcast process, why your podcast needs a clear offer, and how consistency helps people learn about your business.

If you&#39;re a business owner who wants to launch a podcast or already has one and wants to understand the business behind it, this conversation is for you.

Subscribe for more conversations about podcasting, business, sales, marketing, and turning setbacks into success.

Don&#39;t be afraid to fail, because failure is knowledge.

#failureisknowledge #PodcastBusiness #Podcasting

How to Run Your Podcast Like a Business | with Terryl Humphrey | Ep #466

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/10/11/1/bacb45fc-2450-4418-be79-92591e9982b1_01_main_mic.m4a

After five years of building Failure is Knowledge and producing over 893 podcast episodes, I&#39;m starting to understand why consistency, business systems, and staying top of mind matter. In this episode of the Failure is Knowledge Podcast, I share what I&#39;ve learned about building a podcast production business, helping business owners launch their podcasts, following up with customers, and improving the processes behind the work. I also talk about mistakes I&#39;ve made, what I&#39;ve learned from attending events, and why being good at podcasting wasn&#39;t enough to understand the business of podcasting. If you&#39;re a business owner, entrepreneur, or podcaster who&#39;s been doing the work but struggling to see results, this conversation is for you. Want help launching your podcast? Join our FREE podcast webinar to learn how to launch your podcast in less than 90 minutes. https://www.failureisknowledge.com/podcastwebinar Subscribe for more conversations about podcasting, business, consistency, and turning setbacks into success. Don&#39;t be afraid to fail, because failure is knowledge. #failureisknowledge

It's Finally Working After 5 Years

After five years of building Failure is Knowledge and producing over 893 podcast episodes, I&#39;m starting to understand why consistency, business systems, and staying top of mind matter.

In this episode of the Failure is Knowledge Podcast, I share what I&#39;ve learned about building a podcast production business, helping business owners launch their podcasts, following up with customers, and improving the processes behind the work.

I also talk about mistakes I&#39;ve made, what I&#39;ve learned from attending events, and why being good at podcasting wasn&#39;t enough to understand the business of podcasting.

If you&#39;re a business owner, entrepreneur, or podcaster who&#39;s been doing the work but struggling to see results, this conversation is for you.

Want help launching your podcast?

Join our FREE podcast webinar to learn how to launch your podcast in less than 90 minutes.

https://www.failureisknowledge.com/podcastwebinar

Subscribe for more conversations about podcasting, business, consistency, and turning setbacks into success.

Don&#39;t be afraid to fail, because failure is knowledge.

#failureisknowledge

It's Finally Working After 5 Years | with Terryl Humphrey | Ep #465

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/10/11/1/ef7021aa-f4e1-448a-aa2f-1943b153fe8a_01_main_mic.m4a

Getting someone to say yes in business can be exciting, but what happens after they agree to work with you? In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares why getting customers can feel overwhelming and what he&#39;s learned while building a podcast production business. From delivering on promises and listening to customers to understanding follow-ups and customer touchpoints, Terryl talks about the work that happens before and after someone becomes a paying customer. He also shares lessons from delivering newspapers as a child, helping 53 people with podcasting, and learning why customers don&#39;t always buy right away. If you&#39;re a business owner trying to get customers, improve your sales process, or understand your customers better, this conversation is for you. Subscribe for more conversations about business, podcasting, and turning setbacks into success. #failureisknowledge

Why Getting to "Yes" Is Scary in Business

Getting someone to say yes in business can be exciting, but what happens after they agree to work with you?

In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares why getting customers can feel overwhelming and what he&#39;s learned while building a podcast production business.

From delivering on promises and listening to customers to understanding follow-ups and customer touchpoints, Terryl talks about the work that happens before and after someone becomes a paying customer.

He also shares lessons from delivering newspapers as a child, helping 53 people with podcasting, and learning why customers don&#39;t always buy right away.

If you&#39;re a business owner trying to get customers, improve your sales process, or understand your customers better, this conversation is for you.

Subscribe for more conversations about business, podcasting, and turning setbacks into success.

#FailureIsKnowledge

Why Getting to "Yes" Is Scary in Business | with Terryl Humphrey | Ep #464

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/10/11/0/17cf2db1-ef0c-46b6-acf7-b7817a8e5cf4_01_main_mic.m4a

How is business going? It&#39;s a question many business owners get asked, but what does it really mean? In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares his experience building a podcast production business, learning how sales and marketing work, and gaining clarity through repeated challenges. Terryl discusses reading 22 real estate books in 2022 but closing only one transaction, learning why customers need time to build trust, and what seven unsuccessful 90-day challenges taught him about business. He also shares how his approach to helping business owners learn about podcasting continues to change as he speaks with customers and applies what he learns. This episode covers three important lessons: Gain clarity about your business. Do the work and apply what you learn. Keep showing up, even when things don&#39;t work the first time. If you&#39;re an entrepreneur who struggles with business clarity, overthinking, customer relationships, or consistency, this conversation is for you. Want help launching your podcast? Join our FREE podcast webinar to learn how to launch your podcast in less than 90 minutes. https://www.failureisknowledge.com/podcastwebinar Subscribe for more conversations about business, entrepreneurship, and turning setbacks into success. #FailureIsKnowledge

What 7 Failed Challenges Taught Me

How is business going? It&#39;s a question many business owners get asked, but what does it really mean?

In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares his experience building a podcast production business, learning how sales and marketing work, and gaining clarity through repeated challenges.

Terryl discusses reading 22 real estate books in 2022 but closing only one transaction, learning why customers need time to build trust, and what seven unsuccessful 90-day challenges taught him about business.

He also shares how his approach to helping business owners learn about podcasting continues to change as he speaks with customers and applies what he learns.

This episode covers three important lessons:

Gain clarity about your business.

Do the work and apply what you learn.

Keep showing up, even when things don&#39;t work the first time.

If you&#39;re an entrepreneur who struggles with business clarity, overthinking, customer relationships, or consistency, this conversation is for you.

Want help launching your podcast?

Join our FREE podcast webinar to learn how to launch your podcast in less than 90 minutes.

https://www.failureisknowledge.com/podcastwebinar

Subscribe for more conversations about business, entrepreneurship, and turning setbacks into success.

#FailureIsKnowledge

What 7 Failed Challenges Taught Me | with Terryl Humphrey | Ep # 463

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/10/11/0/003b89d1-0e55-4c9d-995b-dc784749e56e_01_main_mic.m4a

Are you a business owner struggling to get customers consistently? In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares three lessons he&#39;s learned over five years of building his business and helping entrepreneurs launch their podcasts. Terryl explains how volunteering, building relationships, and giving away value for free can help people discover your business. He also shares how speaking in front of 43 people led to eight people expressing interest in learning more. The conversation covers why relationships matter, how free services can introduce potential customers to your business, and why it&#39;s important to have a paid option when people are ready to work with you. If you&#39;re an entrepreneur looking for ways to get customers, build relationships, and grow your business, this conversation is for you. Learn more about Failure Is Knowledge: Free Podcast Training:  https://www.failureisknowledge.com/podcastwebinar Subscribe for more conversations about business, podcasting, and turning setbacks into success. #failureisknowledge

The Secret to Getting Customers

Are you a business owner struggling to get customers consistently?

In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares three lessons he&#39;s learned over five years of building his business and helping entrepreneurs launch their podcasts.

Terryl explains how volunteering, building relationships, and giving away value for free can help people discover your business. He also shares how speaking in front of 43 people led to eight people expressing interest in learning more.

The conversation covers why relationships matter, how free services can introduce potential customers to your business, and why it&#39;s important to have a paid option when people are ready to work with you.

If you&#39;re an entrepreneur looking for ways to get customers, build relationships, and grow your business, this conversation is for you.

Learn more about Failure Is Knowledge:

Free Podcast Training: 

https://www.failureisknowledge.com/podcastwebinar

Subscribe for more conversations about business, podcasting, and turning setbacks into success.

#failureisknowledge

The Secret to Getting Customers | with Terryl Humphrey | Ep #462

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/10/11/0/4d70ab4d-c314-47ab-97cc-bcada8ebfa47_01_main_mic.m4a

Sometimes you don&#39;t recognize how much you&#39;ve grown until you look back at where you started. In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares how a book he struggled to understand in 2023 started making sense almost three years later while studying business management. Terryl reflects on his experiences with education, business, football, the Marine Corps, and entrepreneurship. He explains why starting before you know everything, asking questions, and learning from people with different experiences can help you grow. If you&#39;ve been questioning your progress, struggling to understand something new, or waiting until you feel ready to take action, this conversation is for you. In this episode: -Why reflecting on your growth matters -Starting before you understand everything -Learning how to read financial reports -The importance of asking questions -Why education and implementation go together -Learning from uncomfortable environments Recognizing progress over time Want help launching your podcast? Join our FREE podcast webinar using the link below. https://www.failureisknowledge.com/podcastwebinar Subscribe for more conversations about business, personal growth, podcasting, and turning setbacks into success. Don&#39;t be afraid to fail, because failure is knowledge. #failureisknowledge

It Took Me 3 Years to Understand This

Sometimes you don&#39;t recognize how much you&#39;ve grown until you look back at where you started.

In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares how a book he struggled to understand in 2023 started making sense almost three years later while studying business management.

Terryl reflects on his experiences with education, business, football, the Marine Corps, and entrepreneurship. He explains why starting before you know everything, asking questions, and learning from people with different experiences can help you grow.

If you&#39;ve been questioning your progress, struggling to understand something new, or waiting until you feel ready to take action, this conversation is for you.

In this episode:

-Why reflecting on your growth matters

-Starting before you understand everything

-Learning how to read financial reports

-The importance of asking questions

-Why education and implementation go together

-Learning from uncomfortable environments

Recognizing progress over time

Want help launching your podcast?

Join our FREE podcast webinar using the link below.

https://www.failureisknowledge.com/podcastwebinar

Subscribe for more conversations about business, personal growth, podcasting, and turning setbacks into success.

Don&#39;t be afraid to fail, because failure is knowledge.

#failureisknowledge

It Took Me 3 Years to Understand This | with Terryl Humphrey | Ep #461

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/10/10/23/51c7c6e4-ad8b-484a-9af0-66ed098c8c92_01_main_mic.m4a

How do you stand out in business, podcasting, or content creation without comparing yourself to others? In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares what he has learned after producing over 893 podcast episodes and spending five years learning how to build a business. From attending networking events and recording behind-the-scenes content to understanding sales, marketing, and business operations, Terryl explains why standing out is about more than having expensive equipment or creating content. In this episode, we discuss:- Why being yourself helps you stand out- How podcasting can build relationships- Why consistency goes beyond creating content- The importance of learning the business- How asking questions and applying information helps you grow Whether you&#39;re a business owner, podcaster, or someone launching something new, this conversation shares lessons from Terryl&#39;s experience. Connect with Failure Is Knowledge Want help launching your podcast? Join our free podcast webinar or schedule a strategy call. Podcast Webinar: https://www.failureisknowledge.com/podcastwebinar Subscribe for more conversations about podcasting and business. Don&#39;t be afraid to fail, because failure is knowledge. #failureisknowledge

The Secret to Standing Out in Business

How do you stand out in business, podcasting, or content creation without comparing yourself to others?

In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares what he has learned after producing over 893 podcast episodes and spending five years learning how to build a business.

From attending networking events and recording behind-the-scenes content to understanding sales, marketing, and business operations, Terryl explains why standing out is about more than having expensive equipment or creating content.

In this episode, we discuss:
- Why being yourself helps you stand out
- How podcasting can build relationships
- Why consistency goes beyond creating content
- The importance of learning the business
- How asking questions and applying information helps you grow

Whether you&#39;re a business owner, podcaster, or someone launching something new, this conversation shares lessons from Terryl&#39;s experience.

Connect with Failure Is Knowledge

Want help launching your podcast? Join our free podcast webinar or schedule a strategy call.

Podcast Webinar: https://www.failureisknowledge.com/podcastwebinar

Subscribe for more conversations about podcasting and business.

Don&#39;t be afraid to fail, because failure is knowledge.

#failureisknowledge

The Secret to Standing Out in Business | with Terryl Humphrey | Ep # 460

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/10/10/23/7c890ef0-6287-4e8b-a5bf-05213ef4ac56_01_main_mic.m4a

Launching a podcast is one thing. Standing out, making money, and staying consistent are completely different challenges. In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares three challenges new podcasters face and what he&#39;s learned from producing more than 893 podcast episodes. After speaking with business owners interested in launching their podcasts, Terryl realized many were struggling with the same challenges he experienced. In this conversation, you&#39;ll learn how to stand out in a crowded podcast market, why understanding your business model matters, and how consistency helps you improve over time. Terryl also shares his experience exploring affiliate marketing, learning how to generate revenue, and making adjustments while growing Failure Is Knowledge. Whether you&#39;re thinking about launching a podcast or you&#39;ve already launched one, this conversation will help you understand what it takes to keep going. FREE Podcast Webinar Learn how to launch your podcast in less than 90 minutes. Every Wednesday at 9:00 AM Eastern. https://www.failureisknowledge.com/podcastwebinar Subscribe for more conversations about podcasting, business, and turning setbacks into success. Don&#39;t be afraid to fail, because failure is knowledge. #failureisknowledge

Why New Podcasters Struggle to Grow

Launching a podcast is one thing. Standing out, making money, and staying consistent are completely different challenges.

In this episode of the Failure Is Knowledge Podcast, Terryl Humphrey shares three challenges new podcasters face and what he&#39;s learned from producing more than 893 podcast episodes.

After speaking with business owners interested in launching their podcasts, Terryl realized many were struggling with the same challenges he experienced.

In this conversation, you&#39;ll learn how to stand out in a crowded podcast market, why understanding your business model matters, and how consistency helps you improve over time.

Terryl also shares his experience exploring affiliate marketing, learning how to generate revenue, and making adjustments while growing Failure Is Knowledge.

Whether you&#39;re thinking about launching a podcast or you&#39;ve already launched one, this conversation will help you understand what it takes to keep going.

FREE Podcast Webinar

Learn how to launch your podcast in less than 90 minutes.

Every Wednesday at 9:00 AM Eastern.

https://www.failureisknowledge.com/podcastwebinar

Subscribe for more conversations about podcasting, business, and turning setbacks into success.

Don&#39;t be afraid to fail, because failure is knowledge.

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Why New Podcasters Struggle to Grow | with Terryl Humphrey | Ep #459

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/9/22/11/785a5872-45df-4575-8a99-8c346f310fc3_how_do_you_turn_a_podcast_into_a_business.mp3

If you&#39;re trying to figure out how to turn a podcast into a business, one of the biggest things you need to understand is that creating episodes is only one part of it. You also need to know who you&#39;re serving, what problem you&#39;re solving, what you&#39;re offering, and what you&#39;re charging. After producing 893 podcast episodes, I&#39;ve learned that being able to podcast and understanding the business of podcasting are two different things. For a long time, I knew how to have conversations. I knew how to ask questions. I knew how to record content. What I didn&#39;t understand was the business behind it. In this episode, I talk about what changed when I started focusing more on the customer instead of only focusing on my podcast. I also talk about: • Why your podcast can be only step one• Why having an offer matters• What business owners told me they struggled with• Why having equipment doesn&#39;t mean someone will actually start• What I learned from trying to charge people to come onto my podcast• Why I had to become comfortable putting prices on my services• How talking to customers changed the direction of Failure Is Knowledge• Why I&#39;m expanding into podcast recording, event testimonials, and speaking engagement recordings If you&#39;ve been thinking about launching your podcast and you&#39;re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call with us. We&#39;ll talk about where you are right now, what you&#39;re looking to create, and how we can help you record, edit, produce, and publish your podcast. You can schedule your FREE 15 Minute Podcast Strategy Call using the link in the description. Schedule your FREE 15 Minute Podcast Strategy Call https://calendly.com/fik-/strategy And if you&#39;re not ready for a call yet, I&#39;ve also included our FREE Podcast Launch Checklist below to help you get started. Join the podcast webinar https://www.failureisknowledge.com/podcastwebinar Subscribe to the channel. And lastly, don&#39;t be afraid to fail because failure is knowledge.

How Do You Turn a Podcast Into a Business?

If you&#39;re trying to figure out how to turn a podcast into a business, one of the biggest things you need to understand is that creating episodes is only one part of it. You also need to know who you&#39;re serving, what problem you&#39;re solving, what you&#39;re offering, and what you&#39;re charging.

After producing 893 podcast episodes, I&#39;ve learned that being able to podcast and understanding the business of podcasting are two different things.

For a long time, I knew how to have conversations. I knew how to ask questions. I knew how to record content.

What I didn&#39;t understand was the business behind it.

In this episode, I talk about what changed when I started focusing more on the customer instead of only focusing on my podcast.

I also talk about:

• Why your podcast can be only step one
• Why having an offer matters
• What business owners told me they struggled with
• Why having equipment doesn&#39;t mean someone will actually start
• What I learned from trying to charge people to come onto my podcast
• Why I had to become comfortable putting prices on my services
• How talking to customers changed the direction of Failure Is Knowledge
• Why I&#39;m expanding into podcast recording, event testimonials, and speaking engagement recordings

If you&#39;ve been thinking about launching your podcast and you&#39;re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call with us.

We&#39;ll talk about where you are right now, what you&#39;re looking to create, and how we can help you record, edit, produce, and publish your podcast.

You can schedule your FREE 15 Minute Podcast Strategy Call using the link in the description.

Schedule your FREE 15 Minute Podcast Strategy Call

https://calendly.com/fik-/strategy

And if you&#39;re not ready for a call yet, I&#39;ve also included our FREE Podcast Launch Checklist below to help you get started.

Join the podcast webinar

https://www.failureisknowledge.com/podcastwebinar

Subscribe to the channel.

And lastly, don&#39;t be afraid to fail because failure is knowledge.

How Do You Turn a Podcast Into a Business? | with Terryl Humphrey | Ep #458

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/9/21/2/6cb7f561-f6d0-40e8-a3b1-8d37ebb7cc25_new_listeners_are_coming.mp3

If you&#39;re trying to figure out how to grow your podcast audience, one thing I&#39;ve learned is that you don&#39;t always know who&#39;s listening.  People can find your podcast today, months from now, or even years after you publish an episode. In this episode, I talk about what I&#39;ve learned after producing over 893 podcast episodes and why I had to change the way I looked at podcast growth. I used to wonder why people weren&#39;t responding, commenting, or telling me they were listening. Then people started coming up to me saying they had seen my content and listened to the podcast. That helped me realize there is always a new listener. But people cannot find you if you never put yourself out there. I also talk about what happens when you start becoming more visible, including dealing with negative comments, publishing consistently, using different platforms, and learning how your podcast connects to your business. We also get into the business side of podcasting. If you want to make money from your podcast, you have to think about what you&#39;re going to offer, what you&#39;re going to sell, who you&#39;re helping, how you&#39;re going to follow up, and how you&#39;re going to deliver. This episode is for podcasters and business owners who feel like people aren&#39;t listening or their podcast isn&#39;t growing fast enough. One episode doesn&#39;t have to generate all of your listeners. Keep putting yourself out there so the next person has an opportunity to find you. If you&#39;ve been thinking about launching your podcast and you&#39;re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call with us. https://calendly.com/fik-/strategy We&#39;ll talk about where you are right now, what you&#39;re looking to create, and how we can help you record, edit, produce, and publish your podcast. Schedule Your FREE 15 Minute Podcast Strategy Call https://calendly.com/fik-/strategy And if you&#39;re not ready for a call yet, I&#39;ve also included our FREE Podcast Launch Checklist to help you get started. Get the FREE Podcast Launch Checklist https://www.failureisknowledge.com/podchecklist Lastly, don&#39;t be afraid to fail, because failure is knowledge.

New Listeners are Coming

If you&#39;re trying to figure out how to grow your podcast audience, one thing I&#39;ve learned is that you don&#39;t always know who&#39;s listening. 

People can find your podcast today, months from now, or even years after you publish an episode.

In this episode, I talk about what I&#39;ve learned after producing over 893 podcast episodes and why I had to change the way I looked at podcast growth.

I used to wonder why people weren&#39;t responding, commenting, or telling me they were listening. Then people started coming up to me saying they had seen my content and listened to the podcast.

That helped me realize there is always a new listener.

But people cannot find you if you never put yourself out there.

I also talk about what happens when you start becoming more visible, including dealing with negative comments, publishing consistently, using different platforms, and learning how your podcast connects to your business.

We also get into the business side of podcasting.

If you want to make money from your podcast, you have to think about what you&#39;re going to offer, what you&#39;re going to sell, who you&#39;re helping, how you&#39;re going to follow up, and how you&#39;re going to deliver.

This episode is for podcasters and business owners who feel like people aren&#39;t listening or their podcast isn&#39;t growing fast enough.

One episode doesn&#39;t have to generate all of your listeners.

Keep putting yourself out there so the next person has an opportunity to find you.

If you&#39;ve been thinking about launching your podcast and you&#39;re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call with us.

https://calendly.com/fik-/strategy

We&#39;ll talk about where you are right now, what you&#39;re looking to create, and how we can help you record, edit, produce, and publish your podcast.

Schedule Your FREE 15 Minute Podcast Strategy Call

https://calendly.com/fik-/strategy

And if you&#39;re not ready for a call yet, I&#39;ve also included our FREE Podcast Launch Checklist to help you get started.

Get the FREE Podcast Launch Checklist

https://www.failureisknowledge.com/podchecklist

Lastly, don&#39;t be afraid to fail, because failure is knowledge.

New Listeners are Coming | with Terryl Humphrey | Ep #456

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/9/21/1/e9c69c90-6c73-453f-8ee6-1ebb25d2b5ba_how_to_run_your_podcast_like_a_business.mp3

How do you create a podcast system for your business? It starts by putting a routine, habit, and process around what happens before, during, and after you record. In this episode, I talk about how I struggled with consistency when I first started podcasting and how recording consistently eventually helped me develop a routine. But the system goes beyond recording. I talk about scheduling guests, using reminders, getting people to show up, recording, editing, publishing, following up, serving customers, and finding a way to generate revenue from your podcast. After producing 893 podcast episodes, I&#39;ve learned that podcasting is not just about pressing record. There are things happening before the recording, during the recording, and after the recording. You don&#39;t have to podcast every day either. If you&#39;re going to publish once a month, publish once a month. If you&#39;re going to publish twice a month, publish twice a month. The important part is finding a rhythm you can continue. This episode is for business owners and podcasters who want to become more consistent and start operating their podcast with more structure. If you&#39;ve been thinking about launching your podcast and you&#39;re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call with us. We&#39;ll talk about where you are right now, what you&#39;re looking to create, and how we can help you record, edit, produce, and publish your podcast. You can schedule your FREE 15 Minute Podcast Strategy Call using the link in the description. Schedule Your Free 15 Minute Podcast Strategy Call https://calendly.com/fik-/strategy And if you&#39;re not ready for a call yet, I&#39;ve also included our FREE Podcast Launch Checklist below to help you get started. Get the Free Podcast Launch Checklist https://www.failureisknowledge.com/podchecklist

How do you create a podcast system for your business? It starts by putting a routine, habit, and process around what happens before, during, and after you record.

In this episode, I talk about how I struggled with consistency when I first started podcasting and how recording consistently eventually helped me develop a routine.

But the system goes beyond recording.

I talk about scheduling guests, using reminders, getting people to show up, recording, editing, publishing, following up, serving customers, and finding a way to generate revenue from your podcast.

After producing 893 podcast episodes, I&#39;ve learned that podcasting is not just about pressing record. There are things happening before the recording, during the recording, and after the recording.

You don&#39;t have to podcast every day either.

If you&#39;re going to publish once a month, publish once a month. If you&#39;re going to publish twice a month, publish twice a month. The important part is finding a rhythm you can continue.

This episode is for business owners and podcasters who want to become more consistent and start operating their podcast with more structure.

If you&#39;ve been thinking about launching your podcast and you&#39;re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call with us.

We&#39;ll talk about where you are right now, what you&#39;re looking to create, and how we can help you record, edit, produce, and publish your podcast.

You can schedule your FREE 15 Minute Podcast Strategy Call using the link in the description.

Schedule Your Free 15 Minute Podcast Strategy Call

https://calendly.com/fik-/strategy

And if you&#39;re not ready for a call yet, I&#39;ve also included our FREE Podcast Launch Checklist below to help you get started.

Get the Free Podcast Launch Checklist

https://www.failureisknowledge.com/podchecklist

How to Run Your Podcast Like a Business | with Terryl Humphrey | Ep #455

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/9/21/2/558b96fd-5529-4187-a433-4d0ee96d768d_0920__2_.mp3

How do you improve your podcast? Start by becoming your first listener, paying attention to what you are creating, and making adjustments based on what you experience. When I started podcasting, I thought nobody was listening. I thought my podcast was not working. What I forgot was that I was listening. That changed how I started looking at my podcast. In this episode, I talk about why you need to experience your podcast like a listener and customer.  I also explain why I continue changing my cameras, communication, content, titles, thumbnails, offers, and the business behind the podcast. After producing 893 podcast episodes, I am still learning and making adjustments. In this episode, we talk about: • Why you should be your first podcast listener• How to think about the audience experience• Why your podcast needs to keep changing• Why consistency gives you more opportunities to learn• Why comparing your podcast to others can distract you• How podcasting helped me learn more about business• Why your podcast needs a path• How the business behind your podcast matters This episode is for business owners and entrepreneurs who are thinking about starting a podcast or already have one and are trying to figure out what they should improve. Your first version does not have to be your final version. You have to record, listen, learn what works, make adjustments, and continue. If you’ve been thinking about launching your podcast and you’re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call with us. We’ll talk about where you are right now, what you’re looking to create, and how we can help you record, edit, produce, and publish your podcast. Schedule Your FREE 15 Minute Podcast Strategy Call https://calendly.com/fik-/strategy And if you’re not ready for a call yet, I’ve also included our FREE Podcast Launch Checklist below to help you get started. FREE Podcast Launch Checklist https://www.failureisknowledge.com/podchecklist

3 Ways to Improve Your Podcast

How do you improve your podcast? Start by becoming your first listener, paying attention to what you are creating, and making adjustments based on what you experience.

When I started podcasting, I thought nobody was listening. I thought my podcast was not working. What I forgot was that I was listening.

That changed how I started looking at my podcast.

In this episode, I talk about why you need to experience your podcast like a listener and customer. 

I also explain why I continue changing my cameras, communication, content, titles, thumbnails, offers, and the business behind the podcast.

After producing 893 podcast episodes, I am still learning and making adjustments.

In this episode, we talk about:

• Why you should be your first podcast listener
• How to think about the audience experience
• Why your podcast needs to keep changing
• Why consistency gives you more opportunities to learn
• Why comparing your podcast to others can distract you
• How podcasting helped me learn more about business
• Why your podcast needs a path
• How the business behind your podcast matters

This episode is for business owners and entrepreneurs who are thinking about starting a podcast or already have one and are trying to figure out what they should improve.

Your first version does not have to be your final version. You have to record, listen, learn what works, make adjustments, and continue.

If you’ve been thinking about launching your podcast and you’re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call with us.

We’ll talk about where you are right now, what you’re looking to create, and how we can help you record, edit, produce, and publish your podcast.

Schedule Your FREE 15 Minute Podcast Strategy Call

https://calendly.com/fik-/strategy

And if you’re not ready for a call yet, I’ve also included our FREE Podcast Launch Checklist below to help you get started.

FREE Podcast Launch Checklist

https://www.failureisknowledge.com/podchecklist

3 Ways to Improve Your Podcast | with Terryl Humphrey | Episode # 457

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/8/28/14/a31bd932-8294-42cc-b10d-f03483d39158_top_comparing_your_podcast_to_other_podcasters.mp3

If you&#39;re wondering how to stop comparing your podcast to other podcasters, one thing you have to understand is that everybody is on a different journey. Someone else&#39;s equipment, studio, confidence, or experience doesn&#39;t mean your podcast isn&#39;t working. I&#39;ve caught myself doing this. I would get around podcasters who had been doing this longer than me and start looking at their equipment, their studios, and how good they sounded. Eventually, I realized I wasn&#39;t necessarily doubting my podcast. I was comparing my podcast. In this episode, I talk about what changed when I stopped looking at other podcasters as competition and started looking at them as people I could learn from. After producing 893 podcast episodes, I&#39;ve had a lot of practice. I&#39;ve made mistakes. I&#39;ve changed equipment. I&#39;ve asked questions. I&#39;ve learned from other people. I&#39;ve had recordings where things went wrong and I had to figure out what happened. That&#39;s part of the journey. In this episode, I talk about: • Why you shouldn&#39;t compare your podcast to someone else&#39;s• Why podcasting takes time to develop• Why more reps can help you improve• Why you don&#39;t need expensive equipment before you start If you&#39;re early in your podcast journey, don&#39;t look at somebody who has been podcasting for years and assume you&#39;re supposed to be where they are. Look at where you are today. Learn. Apply it. Get your reps. Then keep going. If you&#39;ve been thinking about launching your podcast and you&#39;re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call with us. We&#39;ll talk about where you are right now, what you&#39;re looking to create, and how we can help you record, edit, produce, and publish your podcast. You can schedule your FREE 15 Minute Podcast Strategy Call using the link in the description. https://calendly.com/fik-/strategy And if you&#39;re not ready for a call yet, I&#39;ve also included our FREE Podcast Launch Checklist below to help you get started. https://www.failureisknowledge.com/podchecklist

Stop Comparing Your Podcast to Other Podcasters

If you&#39;re wondering how to stop comparing your podcast to other podcasters, one thing you have to understand is that everybody is on a different journey. Someone else&#39;s equipment, studio, confidence, or experience doesn&#39;t mean your podcast isn&#39;t working.

I&#39;ve caught myself doing this.

I would get around podcasters who had been doing this longer than me and start looking at their equipment, their studios, and how good they sounded.

Eventually, I realized I wasn&#39;t necessarily doubting my podcast.

I was comparing my podcast.

In this episode, I talk about what changed when I stopped looking at other podcasters as competition and started looking at them as people I could learn from.

After producing 893 podcast episodes, I&#39;ve had a lot of practice. I&#39;ve made mistakes. I&#39;ve changed equipment. I&#39;ve asked questions. I&#39;ve learned from other people. I&#39;ve had recordings where things went wrong and I had to figure out what happened.

That&#39;s part of the journey.

In this episode, I talk about:

• Why you shouldn&#39;t compare your podcast to someone else&#39;s
• Why podcasting takes time to develop
• Why more reps can help you improve
• Why you don&#39;t need expensive equipment before you start

If you&#39;re early in your podcast journey, don&#39;t look at somebody who has been podcasting for years and assume you&#39;re supposed to be where they are.

Look at where you are today.

Learn.

Apply it.

Get your reps.

Then keep going.

If you&#39;ve been thinking about launching your podcast and you&#39;re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call with us.

We&#39;ll talk about where you are right now, what you&#39;re looking to create, and how we can help you record, edit, produce, and publish your podcast.

You can schedule your FREE 15 Minute Podcast Strategy Call using the link in the description.

https://calendly.com/fik-/strategy

And if you&#39;re not ready for a call yet, I&#39;ve also included our FREE Podcast Launch Checklist below to help you get started.

https://www.failureisknowledge.com/podchecklist

Stop Comparing Your Podcast to Other Podcasters | with Terryl Humphrey | Ep #454

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/8/27/16/b098f4a9-d60e-4360-8b54-3c26af5c0868_what_is_your_podcast_audience_struggling_with.mp3

If you have a podcast, how do you know what your audience actually needs from you? In this episode, I talk about the importance of listening to your podcast audience and paying attention to their questions, struggles, hesitation, and feedback. I recently taught an in person podcast workshop, and instead of only giving people information about podcasting, we helped them actually apply what they learned and record.  That experience gave me a different perspective on how people learn and what can hold someone back from launching their podcast. Your audience can tell you a lot about what they need, but you have to listen, ask better questions, process the feedback, and determine what makes sense to apply. We also talk about why podcasting can be simple without being easy, starting with the equipment you already have, and determining the outcome you want your podcast to create. If you’ve been thinking about launching your podcast and you’re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call: https://calendly.com/fik-/strategy Not ready for a call? Download the FREE Podcast Launch Checklist: https://www.failureisknowledge.com/podchecklist Subscribe and don’t be afraid to fail, because failure is knowledge.

What Is Your Podcast Audience Struggling With

If you have a podcast, how do you know what your audience actually needs from you?

In this episode, I talk about the importance of listening to your podcast audience and paying attention to their questions, struggles, hesitation, and feedback.

I recently taught an in person podcast workshop, and instead of only giving people information about podcasting, we helped them actually apply what they learned and record. 

That experience gave me a different perspective on how people learn and what can hold someone back from launching their podcast.

Your audience can tell you a lot about what they need, but you have to listen, ask better questions, process the feedback, and determine what makes sense to apply.

We also talk about why podcasting can be simple without being easy, starting with the equipment you already have, and determining the outcome you want your podcast to create.

If you’ve been thinking about launching your podcast and you’re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call:

https://calendly.com/fik-/strategy

Not ready for a call? Download the FREE Podcast Launch Checklist:

https://www.failureisknowledge.com/podchecklist

Subscribe and don’t be afraid to fail, because failure is knowledge.

What Is Your Podcast Audience Struggling With | with Terryl Humphrey | Ep #453

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2026/8/26/14/5470d7d0-fefa-4827-8631-7fb80de71b9e_the_three_challenges_of_podcasting.mp3

Starting a podcast can feel difficult when you are thinking about equipment, studios, what to say, and whether you are ready. In this episode, I talk about three challenges I continue seeing with business owners who want to launch a podcast. We talk about procrastination, overthinking, being afraid to fail publicly, and why you have to be willing to start before everything is perfect. I also share something I recently learned about my own business. After talking with customers, testing different messages, and having a conversation with one of my professors, I realized something that had been right in front of me. We Bring the Podcast Production to You. You sit down and share your expertise. We handle the recording, editing, production, and publishing. In this episode, you&#39;ll learn: • Why people wait months or even years to launch• How overthinking can create procrastination• Why equipment is not the most important part• Why being comfortable learning publicly matters If you&#39;ve been thinking about launching your podcast and you&#39;re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call with us. We&#39;ll talk about where you are right now, what you&#39;re looking to create, and how we can help you record, edit, produce, and publish your podcast. https://calendly.com/fik-/strategy Not ready for a call yet? Download the FREE Podcast Launch Checklist: https://www.failureisknowledge.com/podchecklist

The THREE Challenges of Podcasting

Starting a podcast can feel difficult when you are thinking about equipment, studios, what to say, and whether you are ready.

In this episode, I talk about three challenges I continue seeing with business owners who want to launch a podcast.

We talk about procrastination, overthinking, being afraid to fail publicly, and why you have to be willing to start before everything is perfect.

I also share something I recently learned about my own business.

After talking with customers, testing different messages, and having a conversation with one of my professors, I realized something that had been right in front of me.

We Bring the Podcast Production to You.

You sit down and share your expertise. We handle the recording, editing, production, and publishing.

In this episode, you&#39;ll learn:

• Why people wait months or even years to launch
• How overthinking can create procrastination
• Why equipment is not the most important part
• Why being comfortable learning publicly matters

If you&#39;ve been thinking about launching your podcast and you&#39;re ready to stop putting it off, schedule a FREE 15 Minute Podcast Strategy Call with us.

We&#39;ll talk about where you are right now, what you&#39;re looking to create, and how we can help you record, edit, produce, and publish your podcast.

https://calendly.com/fik-/strategy

Not ready for a call yet?

Download the FREE Podcast Launch Checklist:

https://www.failureisknowledge.com/podchecklist

The THREE Challenges of Podcasting | with Terryl Humphrey | Ep # 452

Subscribers will get behind the scene video content and be the first to hear interviews that come out about business, marketing, and building a personal brand.

Welcome to the Failure is Knowledge Podcast.

Welcome to the Failure Is Knowledge Podcast.

We help leaders gain more exposure through podcasting by focusing on three powerful pillars:

Turn failure into knowledge → Transform setbacks into lessons that build credibility, trust, and authority.
Share your story → Communicate your journey with clarity and confidence to connect with the right audience.
Increase exposure → Use podcasting as a relationship-driven tool to grow visibility and attract the right customers.


Terryl Humphrey, a Marine Corps veteran, author, and host of the Failure Is Knowledge Podcast, has recorded over 894 episodes and now teaches leaders how to use their voice as an exposure and authority-building tool.

Our mission is simple: help leaders stop struggling to be seen and start gaining consistent exposure by using their story as their greatest advantage.

📧 Inquiries: terryl@failureisknowledge.com

Your story deserves to be heard.

Your voice deserves exposure.