I was not a great runner when I started, but I kept at it. In today's episode we are going to dive into what I learned and how it can relate to your practice. Too often we hit a plateau and stay there, when there is opportunity but we are unable to see it, because all we see is the problem not the solution. Today we will dive into seeing possibilities not dead ends. Let's dive in!

Welcome back to the podcast! Today, we’re diving into a powerful concept: The Critical Move. How one small, focused action can create meaningful change—in your practice and your life.

Let me tell you a story about the state of West Virginia. They faced a major problem—one of the highest obesity rates in the country. Campaigns flooded the state: exercise programs in schools, billboards, commercials—you name it. But nothing worked. Then they focused on one item and everything changed-- join me in today's podcast.

Welcome back to the podcast. Today we’re talking about something that can shape the entire future of your practice — the first day for a new hire. What if I told you that it’s not the big gestures, but the small, meaningful moments that build lasting loyalty and team morale? Inspired by stories from companies like John Deere, we’re diving into how you can turn a new hire’s first day into a powerful experience that says: You belong here. Let’s talk about how to make it count

Have you ever felt like you’re pushing hard in your practice—but just not seeing the results you hoped for? I get it. As a runner for over 20 years, I’ve been there too—plateaued, frustrated, wondering what needed to change.

But it wasn’t more effort that got me through—it was two small shifts: changing my focus and visualizing the outcome. When I lifted my eyes and imagined the finish line, everything changed.

In this episode, we’ll talk about how those same mindset shifts can unlock momentum in your dental practice. Whether you’re stuck in scheduling chaos, hygiene burnout, or production plateaus—sometimes the breakthrough is just a new perspective away.

Let’s explore what’s possible—when you stop looking down and start looking up.

Have you ever wondered if there's a better way to market your dental practice? Is there an untapped opportunity—one you've been overlooking—that could make a real impact?

In today’s episode, we interview Black Horse Marketing, a company offering a range of powerful tools to help get your practice noticed by the right audience. From social media ads and short infomercials to TV commercials and in-office digital displays, their customizable approach allows you to reach your ideal patients—wherever they are.

https://blackhorsemarketingservices.com

john.tointigh@gmail.com

Welcome to today’s episode of Increda-dental, where we talk about the power of moments and how you can elevate patient experience in your dental practice. We’re going to dive into a surprising case study: The Magic Castle Hotel.

The Magic Castle is not a luxury hotel. Built in 1963, it’s pretty basic—nothing flashy, nothing grand. Yet, it has consistently outperformed world-renowned hotels like The Ritz-Carlton and Hilton in customer satisfaction. How? By focusing on creating unforgettable experiences. Join us as we explore opportunities in your office.

Welcome back to part two of our discussion on bringing an associate into your dental practice. In the last episode, we talked about recognizing the signs that it’s time to hire an associate — when you’re booked out weeks in advance, turning away new patients, and struggling to meet production goals without burning out.

Now that you’ve made the decision, the next step is setting yourself — and your new associate — up for success. And that starts with managing expectations.

Welcome to today’s episode, where we’re diving into a question that many dentists face at some point in their career: When is it time to hire an associate?

Bringing on an associate is a big step — it’s a sign that your practice is growing, but it’s also a decision that needs to be made strategically. Hiring too early can create financial strain, while hiring too late can lead to burnout and missed opportunities.

So, how do you know when you’re truly ready? Let’s break down the key signs and indicators that it’s time to take the next step.

Today, we’re talking about something that can seriously change the game in your dental practice — patient financing. I sat down with Ashley from Cherry, and wow… this company is doing things differently. Lower fees, no retroactive interest, higher approval rates, and 0% APR options!!!

Yes, please. If you’ve been frustrated with the usual financing headaches, this episode is your fresh start. Let’s dive in!

Looking back, I wish I had known these lessons earlier. But here’s the thing—you don’t have to learn them the hard way.

If you take just one thing from today’s episode, let it be this: Keep learning, stay humble, and refine your approach every day. Your future self will thank you.

If this episode was helpful, share it with a fellow dentist, and don’t forget to subscribe for more tips to make your practice thrive.

Until next time—keep doing what you do best!

We’re honored to welcome Dr. Parul Dua Makkar—a general dentist, speaker, author, educator, ADA Wellness Ambassador, grief coach, and Fellow of the American College of Dentists—to the podcast! A passionate advocate for comprehensive care, Dr. Dua Makkar brings a unique perspective on the importance of oral cancer screenings.

How one practice cut overhead without cutting corners

Running a dental practice cost money, but are you spending more than yo should be? Imagine what your practice could do with an extra $5,000 every month. For one dental office, this wasn’t just a dream—it became their reality. By working with them to identify supply costs that were spiraling out of control and tweaking lab expenses, they were able to cut $5,000 from their monthly overhead—without sacrificing patient care or staff morale.

There are strategies and techniques that can help you do the same. Want to know how? Listen in!

Too many patients leave your office with unscheduled treatment—and we all know what happens next. Months go by, the issue worsens, and they return in pain, facing higher costs and more extensive treatment.

So how do we change “Let me check my schedule” or “I need to talk to my spouse” into a targeted yes? Listen to today's episode for insights from the dental trenches.

If you made it past Quitter’s Friday (the second Friday of January), way to go! If you lost momentum, you’re not alone—but today is the perfect day to get back on track in a healthier, more effective way.

Here’s the key: When we focus only on production numbers, we lose our team. They start to feel like it’s all about the money. But when we pivot to patient health—educating them on the systemic impact of oral health—we don’t just increase case acceptance, we strengthen team buy-in and patient loyalty. Listen to today's podcast for more ideas to to have a patient focused growth.

In today’s episode, we’re breaking down how the 1% strategy can revolutionize the way you approach periodontal care, case acceptance, and patient trust. We’ll cover:

• Why large goals often fail and how shifting to micro-improvements leads to sustainable growth.
• How getting your entire team aligned around patient health makes all the difference.
• Real case studies that show how small adjustments—like using intraoral photos or improving patient conversations—can change the game.

By the end of this episode, you’ll have actionable steps to help your team build trust, increase case acceptance, and create a healthier, thriving practice—one small step at a time.

Let’s dive in!”

We've all been there—you finish a procedure, and suddenly, reality hits. The surgery took longer than expected, the patient asks if their retainer will still fit after a crown, or post-op wasn’t scheduled. These moments can feel frustrating, but what if they were actually opportunities?

In today’s episode, we’re diving into how setbacks can become powerful learning moments. I’ll share real stories from my own career, showing that growth comes from the unexpected. The best teams don’t avoid mistakes—they analyze, adapt, and improve. Let’s talk about how you can turn challenges into momentum and create lasting solutions for your practice!

Let’s be honest—when someone mentions a staff meeting, it’s often met with the groan heard ‘round the world. No one wants to attend, everyone braces for zombie mode, and progress? It’s often nowhere in sight.

But it doesn’t have to be this way! In today’s episode, we’re sharing actionable strategies to transform your staff meetings from dreaded to dynamic. Discover how to create a space where everyone has a voice, brings value, and contributes to a healthier, more productive practice. Let’s make your meetings the most powerful tool for growth, collaboration, and success!

In this episode, Alicia dives even deeper into the key elements that drive case acceptance: team synergy, strategic communication, and uncovering the real reasons behind patient objections.

Discover proven techniques to elevate the patient experience—from the very first phone call to the moment they commit to treatment. Learn how a unified team approach can break down barriers, build trust, and significantly increase case acceptance.

Get ready to shift your mindset, refine your strategy, and transform hesitant patients into confident “yeses”!

Welcome to today’s episode, where we’re diving into the art and science of case acceptance. Join Alicia as she explores how team dynamics, effective communication, and a deep understanding of patient objections can significantly boost treatment plan success. She’ll share proven strategies to create a seamless patient experience—from the very first phone call to the moment they sit in the exam chair—all while emphasizing the power of a unified team. Get ready to transform your approach and take your case acceptance to the next level!

Today, we have an amazing interview with Stephen Nance, a specialized CPA from DrillDown Solution. With a unique background as a former tax auditor, Stephen brings insider knowledge that could save practice owners thousands of dollars. We ask the tough questions and uncover commonly overlooked tax strategies that can make a huge difference in your bottom line.

You won’t want to miss this episode! And if you’d like to connect with Stephen Nance for expert financial guidance, you can reach him at DrillDown Solution:

📍 1112 E 300 N Suite 101, American Fork, UT 84003

📞 (801) 225-8474

Now, let’s dive in!