John Palumbo is the founder of <a href="http://bigheadsnetwork.com/" rel="nofollow">BigHeads Network</a> and one of the pioneers of the PRIVATE/INTERNAL Podcast movement. Over the years he has heard just about every question you can possibly imagine from companies interested in launching a private podcast. In this series, he (candidly) responds to some of the most frequently asked questions he&#39;s received from corporate leaders and teams interested in launching a private show.

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2025/6/12/14/ec9aa1fa-cf45-4a93-a1db-0a4b29bb41af_private_podcast_for_everyone.mp3

In this episode John answers the question - How can smaller companies use private podcasts?

Episode 32 - How can smaller businesses use private podcasts?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2025/1/17/16/9f4d45e6-21ba-4897-b426-70c1d3de977e_ep._31_-_analyze_and_amplify.mp3

In this episode John answers the question of the moment - What do you mean when you say we should ANALYZE and AMPLIFY every episode and conversation?

Episode 31 - What do you mean when you say we should ANALYZE and AMPLIFY every episode and conversation?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2025/1/6/17/e10a7b99-9b5d-4a62-822d-9a825b9cdc7c_using_ai_01.mp3

In this episode John answers the BIG question of the moment - How and when do you leverage AI in your podcasting process?

Episode 30 - How and Where Do We Leverage AI for Podcasting?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/22/16/6e3145f4-1b70-4c9b-b860-ddf1d6bbcdc6_over_the_hump.mp3

In this episode John answers the question - How can you help us get over the hump and get started?

Episode 29 - How can you help us get over the hump and get started?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/22/16/b8dd908f-8c18-4bf3-ab24-b4ebfa1f80ee_limited_run.mp3

In this episode John answers the question - How can leaders do a podcast and not feel so much pressure?

Episode 28 - How can leaders do a podcast and not feel so much pressure?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/22/16/c77a3559-85cf-4468-b074-7137ff25a2fc_audio_or_video.mp3

Once AGAIN John answers the BIG question - &#34;Should I use AUDIO or VIDEO for my podcast?&#34;

Episode 27 - Should I use AUDIO or VIDEO for my podcast?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/22/16/afe1a125-c9cd-48e5-9de8-533300869990_the_human_leader.mp3

In this episode John answers the question - How can podcast help companies HUMANIZE their LEADERS?

Episode 26 - How can podcasts help companies HUMANIZE their LEADERS?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/22/16/020e83ac-549f-4afe-89ab-a2f70c3cec64_employee_well_being.mp3

In this episode John answers the question - &#34;How can podcasts help foster employee well being?&#34;

Episode 25 - How can podcasts help foster employee well being?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/22/16/55acc92c-3ca9-4adf-b5f2-e3d5638794b3_not_at_our_company.mp3

In this episode John answers the question - &#34;What do you say to people who tell you internal podcasts don&#39;t work?&#34;

Episode 24 - What do you say to people who tell you internal podcasts don't work?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/22/16/feadcff1-e818-4203-85cf-b89efebce2ce_conversations.mp3

In this episode John answers the question - &#34;Are having conversations via podcasts really that impactful?&#34; and discusses how podcasts enable leaders to have AUTHENTIC conversations they can SHARE.

Episode 23 - Are conversations via podcasts really that impactful?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/21/23/54e27d67-5c5a-46f0-ad43-8c3bb341fc3a_using_podcasts.mp3

In this episode John addresses the question, &#34;Aren&#39;t podcasts a MARKETING team function?&#34; and discusses how every team in the organization can be leveraging podcasts.

Episode 22 - Aren't podcasts a MARKETING team function?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/21/23/9f7c0175-6440-4cc8-bdd1-37aded26d620_what_is_a_private_podcast.mp3

In this episode John FINALLY addresses the question &#34;What&#39;s the difference between a PRIVATE podcast and an INTERNAL podcast?&#34;

Episode 21 - What's the difference between a PRIVATE podcast and an INTERNAL podcast?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/21/23/99dbf7d3-b668-4135-9ba4-f04def3263e3_70_20_10.mp3

In this episode John responds to the question, &#34;How can private podcasts support L&amp;D?&#34; He specifically speaks about how podcasts can seamlessly fit in the popular 70-20-10 Rule that most learning and development leaders follow.

Episode 20 - How can private podcasts support L&D (and the 70-20-10 Rule)?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/21/15/78729ba2-e4ce-4175-af6c-e2028928103c_ep_24.mp3

In this episode, John gives his candid response to the question a lot of company leaders who are considering doing a private podcast series ask…and that’s – “Why will my employees or team listen to this show when there are so many podcasts out there?”

Episode 19 – Why would my employees (or team) listen to a private podcast?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/21/15/e4e78010-7bd4-4a8c-8fd9-1ee50d69024c_ep_23_-_faq.mp3

A lot of companies do PUBLIC podcasts to GET customers…and they miss out on the bigger opportunity, which is to use PRIVATE podcasts to RETAIN their current customers.So, in this episode, we’ll answer the question – “How can private podcasts help with customer retention?”

Episode 18 – How can PRIVATE Podcasts help with CUSTOMER RETENTION?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/21/15/c5b7aa04-1451-49fd-a2cf-6c029b0d8387_ep_22_-_faq__-paul_.mp3

Not a week goes by without someone asking us – “Why should my company be doing a private podcast?”In this episode we asked BigHeads client, Paul Peterson from <a href="https://wiss.com/" rel="nofollow">WISS &amp; CO</a> to come on and tell you some of the benefits he and his company have experienced.

Episode 17 – WHY should my company do a PRIVATE Podcast? (featuring BigHeads client, Paul Peterson from WISS & Co.)

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/21/15/04889d64-ea90-444d-880d-b216ed3a9c7f_ep_21_-_faq.mp3

A question that’s right up there with “How much does it cost?” and “How are private podcasts measured?” is – “What kind of TIME and RESOURCES do we need to allocate to do this?”In this episode, John discusses the resources you need to consider allocating to make private podcasts happen.

Episode 16 – What do we need to allocate in the way of TIME & RESOURCES?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/21/15/c32cac3c-99fd-47dd-b140-a575dc17ae9e_ep_20_-_faq-2.mp3

One of the MOST frequently asked questions is – “How do you measure the success of a private podcast?” In this episode John discusses the metrics BigHeads uses to help clients gauge success, which ranges from tracking the number of listeners…to rating episodes…to overall employee engagement.

Episode 15 – How do you MEASURE the success of a PRIVATE podcast?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/21/15/f4dc0b88-cf7b-4b3f-bb48-a466ff51051a_ep_17_-_faq.mp3

Obviously PRIVATE podcasts are a great way to keep employees, teams and select audiences informed and updated about the company, but here’s how John responded when someone recently asked him – “What’s another BIG BENEFIT of doing a private podcast?”

Episode 14 – What’s one BIG BENEFIT of doing a PRIVATE podcast?

https://s3.us-east-2.amazonaws.com/pod-public-media-files/2024/1/21/15/461ed5c2-1de3-4c6e-8357-898544358bb7_ep_14_-_faq.mp3

Here it is — the BIG question – “HOW MUCH does it cost?” In this episode John candidly discusses BigHeads Network pricing for creating a private podcast series…and gives those of you out there who believe you can do it cheaper by doing it internally a sobering reality check.

Episode 13 – HOW MUCH does a private podcast COST?

John Palumbo is the founder of BigHeads Network ( http://bigheadsnetwork.com/ ) and one of the pioneers of the PRIVATE/INTERNAL Podcast movement. Over the years he has heard just about every question you can possibly imagine from companies interested in launching a private podcast.

In this series, he (candidly) responds to some of the most frequently asked questions he's received from corporate leaders and teams interested in launching a private show.