Chasing New Challenges with Florist Melissa Heinrichs | Episode 38

In life, we sometimes run into obstacles that require us to learn new skills—often ones that are out of our comfort zone. But not only is pursuing a new challenge a great way to improve your craft, it can be a lot of fun too. Today’s guest is Florist Melissa Heinrichs. She shares how she started her own business and why she’s always looking for new ways to challenge herself, from traveling the world to incorporating new flowers into her arrangements.

Topics Covered:

• Starting a Business Organically
• Filling Needs in a Missing Market
• Making Good Use of Your Materials
• “Planning or Pantsing” Arrangements
• The Temporary Nature of Flowers
• Pursuing New Challenges
• Tips for Getting Flowers to Last Longer

Links:

• Melissa’s Website: www.flowersbymelarcadia.com
• Melissa’s Instagram: @flowersbym.e.l