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Journey of Understanding | Episode 4 | Why Don’t Our Actions Always Match What We Believe?

9m | Sep 11, 2026

In this episode of Journey of Understanding, we explore a deeply human question:
Why don’t our actions always match what we believe?

Why do we sometimes know what feels right, yet still act differently?
Is it simply a matter of willpower, or are habit, emotion, stress, and self-protection part of the story?

This episode reflects on the gap between belief and behaviour, the idea of cognitive dissonance, and the way human actions are shaped by more than conscious conviction alone.

Podcast by Heba Mahgoub


This podcast presents reflective and educational discussions informed by psychological and scientific literature. It is intended for general educational purposes and does not provide psychological or medical diagnosis or treatment.


© 2026 Heba Mahgoub. All rights reserved.



References

These sources support the main scientific concepts discussed in the episode, including cognitive dissonance, the intention-behaviour gap, planned behaviour, and habit formation.

Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179–211. https://doi.org/10.1016/0749-5978(91)90020-T

Festinger, L. (1957). A Theory of Cognitive Dissonance. Stanford University Press.

Webb, T. L., & Sheeran, P. (2006). Does changing behavioral intentions engender behavior change? A meta-analysis of the experimental evidence. Psychological Bulletin, 132(2), 249–268. https://doi.org/10.1037/0033-2909.132.2.249

Wood, W., & Rünger, D. (2016). Psychology of habit. Annual Review of Psychology, 67, 289–314. https://doi.org/10.1146/annurev-psych-122414-033417

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