This month, we’re recapping August and talking about something we’ve both been feeling lately: are we all a little too obsessed with trends, virality, and being told what to post?

We're getting into the rise of social media "experts", the importance of creating content that feels like you, our current IG + Tiktok thoughts, what creators should focus on right now, fall fashion, community Q&As and MORE <3

Danielle's Instagram: https://www.instagram.com/shestyledwhat/

Danielle's TikTok: https://www.tiktok.com/@danielleshanes

Allysa's Instagram: https://www.instagram.com/allysa.larson

Allysa's TikTok: https://www.tiktok.com/@allysa.larson

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

In this episode, we're catching up on everything that happened in July—from personal life updates and recent travels to all of the biggest Instagram and TikTok updates creators need to know. We're sharing our favorite trends of the month, the social media features we're actually excited about (and a few we're not), along with content creation tips that are helping us grow right now.

Youtube video version:

Danielle's Instagram: https://www.instagram.com/shestyledwhat/

Danielle's TikTok: https://www.tiktok.com/@danielleshanes

Allysa's Instagram: https://www.instagram.com/allysa.larson

Allysa's TikTok: https://www.tiktok.com/@allysa.larson

In this episode:

• Our July recap + life updates
• Travel, home, and personal milestones
• The "Influences of the Month" trend
• Expensive purchases that were actually worth it
• Instagram's newest features (Series, carousel reordering & more)
• TikTok updates and why it's still the best platform for organic reach
• Content creation tips we're using right now
• AI tools for brainstorming viral hooks
• Building confidence on camera and overcoming self-doubt

social media trends, Instagram updates, TikTok tips, content creation, influencer marketing, Instagram features, TikTok growth, AI for creators, social media strategy, content creator podcast, influencer tips, confidence,

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Privacy & Opt-Out: https://redcircle.com/privacy

WE ARE SO BACK and we missed you!!!! After six months away, we're catching up on life updates, motherhood, and the current social media updates with Instagram + Tiktok. In this episode, we're diving into real-time posting vs. batching content, the shift toward authenticity over perfection, trial reels, summer fashion trends, and how we're balancing content creation with everyday life. Plus: monthly favorites, reliable beauty products, and a community Q&A on where social media is headed next.

Youtube video version: https://youtu.be/qdisVBmQaOg

Danielle's Instagram: https://www.instagram.com/shestyledwhat/

Danielle's Tiktok: https://www.tiktok.com/@danielleshanes

Allysa's Instagram: https://www.instagram.com/allysa.larson/

Allysa's Tiktok: https://www.tiktok.com/@allysa.larson

In this episode:

• Life updates + our motherhood journey
• Why we're back (and what's next for the podcast)
• Travel adventures + upcoming trips
• Real-time posting vs. batching content
• Trial reels, summer fashion, and trend shifts
• Monthly favorites + go-to beauty products
• Community Q&A on the evolving world of social media

social media trends, content creation, motherhood, influencer tips, authenticity, Instagram reels, travel, podcast comeback, content strategy, fashion trends

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Privacy & Opt-Out: https://redcircle.com/privacy

Our last Q&A of 2025!!! We love you thank you so much for listening this year <3 See you next year! Xoxoxo 

Danielle's Instagram: @shestyledwhat

Allysa's Instagram: https://www.instagram.com/allysa.larson?igsh=NTc4MTIwNjQ2YQ==

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

In this episode, we're talking about our winter favorites and favorite winter trends <3

Danielle's Instagram: @shestyledwhat

Allysa's Instagram: https://www.instagram.com/allysa.larson?igsh=NTc4MTIwNjQ2YQ==

Podcast Instagram: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

Tis the season!! This can be a busy time of year for content creators with campaigns and content creation In this episode, we're talking about Q4 planning and holiday campaigns as content creators and how we're handling them and strategizing for the rest of the year.

Danielle's Instagram: @shestyledwhat

Allysa's Instagram: https://www.instagram.com/allysa.larson?igsh=NTc4MTIwNjQ2YQ==

Podcast Instagram: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

Part 2 of our biggest creator icks + how we solve them! In this episode, we're talking about algorithms changing, tying your self worth to numbers, the guilt of taking a break, creators who don't support back and more!

Danielle's Instagram: @shestyledwhatAllysa's Instagram: https://www.instagram.com/allysa.larson?igsh=NTc4MTIwNjQ2YQ==Podcast Instagram: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

Let's rant for a sec - here is part one of our creator icks and then how we solve them. Things like going viral with a demographic that you don't want, copying in the industry, brands taking advantage of you, and more!

Danielle's Instagram: @shestyledwhat

Allysa's Instagram: https://www.instagram.com/allysa.larson?igsh=NTc4MTIwNjQ2YQ==

Podcast Instagram: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

This week we’re joined by Hannah Huante—entrepreneur and creator—to talk about the power of authenticity in content creation. Hannah opens up about her journey from struggling with mental health to building her brand rooted in purpose and balance. We dive into influencer culture, the mindset shifts that helped her grow personally and professionally, what it takes to stay grounded while growing a business, the art of letting go of control, and so much more.

If you’ve ever felt burnout or questioned what being “authentic” online really means, this episode is for you!!

Hannah's Instagram: @howhanseesit

Hannah's podcast: @howiseeitpod

Hannah's agency: @unapologeticstrategies

Danielle's IG: @shestyledwhat

Allysa's IG: @allysa.larson

The Influence Community IG: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

In this episode, we’re answering your questions all about the creator journey. From planning content while traveling to connecting with other influencers and landing brand deals. We dive into UGC retainers, pitching brands after hitting 10K, what to do when an ad flops, what really separates those who make it in this industry, and more!

Danielle's Instagram: @shestyledwhat

Allysa's Instagram: https://www.instagram.com/allysa.larson?igsh=NTc4MTIwNjQ2YQ==

Podcast Instagram: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

Resharing one of our most popular episodes this week!

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Privacy & Opt-Out: https://redcircle.com/privacy

In this episode, we’re breaking down usage rights and what every creator needs to know to protect their content! It's so important to know the difference between organic vs. paid, how to invoice, what to look for in contracts and when to take legal action if needed. This episode is about knowing your worth and standing on business!!!

Danielle's Instagram: @shestyledwhat

Allysa's Instagram: https://www.instagram.com/allysa.larson?igsh=NTc4MTIwNjQ2YQ==

Podcast Instagram: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

Happy 200 episodes TIC!! In this special episode, we reflect and get personal on our journeys as content creators, dive into personal growth, 2025 vision boards, and the ups and downs of the industry. We're so thankful for you!!! <3

Danielle's Instagram: @shestyledwhat

Allysa's Instagram: https://www.instagram.com/allysa.larson?igsh=NTc4MTIwNjQ2YQ==

Podcast Instagram: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

This week we’re so excited to be joined by Whitney Eckis, an entrepreneur and angel investor who launched her first agency at 22. Whitney takes us through the real journey of building businesses—hiring her first team, stepping into the CPG world, and eventually selling two companies. She opens up about the challenges no one talks about, what she learned from navigating acquisitions, and why she started The Legacy Circle. For all the creators / founders listening, this episode is full of lessons and motivation!

Whitney's Instagram: @whitneyeckis

WAE Holdings: @wae.holdings

The Legacy Circle: @thelegacycircle.co

Danielle's IG: @shestyledwhat

Allysa's IG: @allysa.larson

The Influence Community IG: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

Happy September!!!! It's our favorite time of year and that means we're talking all about the fall trends for 2025.

Danielle's Instagram: @shestyledwhat

Allysa's Instagram: @allysa.larson 

Podcast Instagram: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

It's that time of year again.... NYFW and PFW! In this episode, we give you all of our best tips and tricks to attending fashion week as a creator.

Danielle's Instagram: @shestyledwhat

Allysa's Instagram: @allysa.larson 

Podcast Instagram: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

We are so excited to be joined by Arianne Virsunen today to talk about her journey of launching BLOND BRANDS— a boutique creative agency specializing in branding, creative content, and experiential marketing. From balancing creativity with business to standing out in a crowded industry, she shares lessons every entrepreneur and creator can relate to.

Ari's Instagram: @arivirsunen

BLOND BRANDS: @blondbrands

Danielle's IG: @shestyledwhat

Allysa's IG: @allysa.larson

The Influence Community IG: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

Time for a Q&A episode! We're answering your amazing questions + giving our thoughts on the newest updates on Instagram for content creators.

Danielle's Instagram: @shestyledwhat

Allysa's Instagram: @allysa.larson 

Podcast Instagram: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

While we are traveling we wanted to repost one one our most listened to episodes! There is a LOT that goes into partnerships and maintaining brand relationships within collaborations. In this episode, we're talking about the key parts to this, in our opinions, that will make you stand out and secure potential longer term collaborations or better brand relationships along the way. 

Danielle's Instagram: @shestyledwhat

Allysa's Instagram: @allysa.larson 

Podcast Instagram: @theinfluencecommunity

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy

How creators are getting paid!

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy