55: Guest episode: Rhiannon Bailey on entrepreneurship, influencer culture and Billie Eilish’s Vogue cover

This May, we interview professional dancer, fitness model, content creator and personal trainer Rhiannon Bailey. She is the founder of Daily Bailey, an online fitness platform, and co-founder of BeltR, a business that sells protein oats.

Together, we talk about the boom of home workouts during and following lockdown, influencer culture and body image, with reference to the Vogue cover featuring Billie Eilish.

As always, feel free to suggest a figure for a future episode or say hello by sending us a message on Instagram @FigurePodcast. The views expressed in this podcast are our own.

Friends Reunion

https://news.sky.com/story/friends-reunion-how-to-watch-what-time-and-channel-and-everything-you-need-to-know-as-the-stars-get-back-together-after-17-years-12316411

Power Hour by Adrian Herbert

https://podcasts.apple.com/gb/podcast/power-hour/id1443615779

The Morning Show

https://tv.apple.com/us/show/the-morning-show/umc.cmc.25tn3v8ku4b39tr6ccgb8nl6m

Graham Norton on How to Fail with Elizabeth Day

https://podcasts.apple.com/gb/podcast/s11-ep1-how-to-fail-graham-norton/id1407451189?i=1000523134683

Emma Reed Turrell on How to Fail with Elizabeth Day

https://podcasts.apple.com/gb/podcast/s10-ep7-how-to-fail-emma-reed-turrell/id1407451189?i=1000513387472

Figure 1: Rhiannon Bailey

Daily Bailey

https://dailybailey.co.uk/

BeltR

https://beltrlife.com/

Instagram workouts

https://www.instagram.com/rhiannoncbailey/

Figure 2: 90% of marketers see influencer marketing as effective

71% of Marketers to Boost Influencer Marketing Budgets This Year

https://komarketing.com/industry-news/71-of-marketers-to-boost-influencer-marketing-budgets-this-year-4381/

The influencers are burned out, too, Rebecca Jennings

https://www.vox.com/the-goods/2021/5/25/22451987/influencer-burnout-tiktok-clubhouse

Figure 3: Billie Eilish on the cover of Vogue

“It’s All About What Makes You Feel Good”: Billie Eilish On New Music, Power Dynamics, And Her Internet-Breaking Transformation, Laura Snapes

https://www.vogue.co.uk/news/article/billie-eilish-vogue-interview

Billie Eilish hits out at ‘bodyshaming’ Daily Mail critique of her Vogue cover, Peony Hirwani

https://www.independent.co.uk/arts-entertainment/music/news/billie-eilish-vogue-daily-mail-b1844693.html

Loose Woman Body Campaign

https://www.itv.com/loosewomen/articles/body-stories-the-loose-women-are-keeping-it-real