Episode 8: Doing the Pandemic Pivot

Season 1 | Episode 8
46m | Jan 11, 2022

This is Episode 8 of 9 Creators in COVID Podcast. We are down to the wire but don't speed through this one.

Tessa Smith is well known for her #MamasGeeky YouTube channel. During the lockdown, Tessa saw the perfect moment to pivot her channel and website from product reviews to film reviews and criticism.

Her audience loved the change and she quickly built a small community of like-minded people. People who love her enthusiasm and perspective.

The love hasn't really come from the critic's side of things. Was her pivot too fast, or has Tessa uncovered a bias that entertainment journalism has been hiding for quite some time. Tessa shares her story today on Creators in COVID Episode 8: Doing the Pandemic Pivot.

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Creators in COVID