Should Every Founder Start a Podcast?
Should every founder start a podcast? After 4 of years producing shows across coaching, B2B, solo formats and interviews, watching some run for years and some die in month three, I don't think the answer's yes for everyone, and figuring out who it's actually right for matters more than the trend does.
Read the full article + examples: https://blog.tiananed.com/p/should-you-start-a-podcast-for-your-business
In this episode I walk through why founder podcasts are having a moment in 2025 and 2026, and why that alone is a bad reason to start one. I share the three questions I ask a founder before they touch a microphone.
If you've been sitting on the idea of starting a show, or you're already a few episodes in and something feels off, this one's for you before you spend another dollar on equipment.
Timestamps
00:00 Why some founder podcasts last and others disappear
02:15 Should every founder actually start a podcast?
05:26 The better question to ask before launching
06:32 3 questions to test whether podcasting is right for you
08:42 Who should and shouldn’t start a founder podcast
09:38 The 10-minute test to do before you commit
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About Founder Publishing
Founder Publishing is a podcast about podcast strategy, publishing strategy, podcast SEO, and building a long-form publishing system (podcast + blog + newsletter) that turns expertise into authority and qualified demand.
I’m Tiana Ned, a podcast strategist and producer. I make this show for founders and high-value experts, including consultants, SaaS founders, architects, interior designers, luxury realtors, event planners, wealth advisors, functional medicine practitioners, therapists, plastic surgeons and other specialist service businesses who want their podcast to do more than simply publish episodes.
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